Congratulations Etsy - Some Statistics

I thought I would post some statistics about the success Etsy has been having. I will update this later with some more detailed data tables, for those that really love the numbers.

Feel free to check out the original thread with this information.

http://www.etsy.com/forums_thread.php?thread_id=5713729

If I had to describe Etsy's past 6 months, I would say.

Amazing

Why?

Thanks to a very open staff, they've left us with some key financial and shop data points month over month since January. I thought I'd take a closer look, and share some progress Etsy has made, to help you realize what a storefront we've got!

(Warning: This is a long thread, but I wanted to share as much useful information as I could!)

Total Sales:
January 2008: $3.8 Million
June 2008: $6.5 Million

That represents a 71% increase in 5 months. That is amazing.

Items sold:
January 2008: 273043
June 2008: 442000

That represents a 62% increase in 5 months. One interesting note about this, as sales have increased faster than items sold, that means the average Etsy purchase has increased in dollar value. Just how much?

Average Price per Sale:
January 2008: $13.92
June 2008: $14.71

Without a distribution of the actual sales, one can't begin to guess what the ideal price is for the typical Etsy buyer, but this is an interesting place to look to compare your current shops average prices.

Items Listed:
January 2008: 575174
June 2008: 742000

A 29% increase over the past 5 months.

Ratio of Items Listed to Items Sold:
January 2008: 2.1
June 2008: 1.7

This number decreasing is a good thing, meaning that sales have started to gain on new listings. A perfect 1:1 ratio would mean an item sold for every item posted!

New Members:
January 2008: 68000
June 2008: 80000

An 18% increase. Unfortunately, the member statistics are a little less fuzzy, as it appears Etsy switched their reporting in May. Prior to may the reported on new buyers, whereas in May and June they provided buyers and sellers. If an Etsy staff member wanted to comment on this to clarify, I'm sure the contribution would be appreciated! If not, I'm sure we're all more than grateful for the information you've provided.

As I said at the beginning, Amazing. Of all the numbers, the only place any hiccup is seen in the growth over the year was in items sold, which decreased 1.5% from May to June, and Total sales, which held flat (despite the decrease in items sold!).

So to you Etsy, and to those who've made Etsy what it is, I say Thank You.